The Teachers

A Teacher

Serge Kahili King

Seven Huna principles / Aloha

Serge Kahili King (b. 1934) is an American author and the most prominent living teacher of Huna, which he frames as a form of Hawaiian shamanism. He claims adoption and training into the Kahili family lineage of kahuna, and he founded Aloha International to teach his system worldwide.

Like Max Freedom Long before him (whose work shaped his early exposure), his “Huna” is regarded by critics as a modern reconstruction more than verified ancient tradition.

His best-known books include Urban Shaman and Mastering Your Hidden Self. King codified Huna into seven memorable principles — for example, Ike (“the world is what you think it is”), Kala (“there are no limits”), and Makia (“energy flows where attention goes”) — that read as a clear, intention-and-perception-centered mind-power system, packaged in Hawaiian terminology.

Seven Huna principles: A concise philosophy foregrounding belief, attention, and energy as shapers of experience (“the world is what you think it is”).

  • “Energy flows where attention goes”: A crisp formulation of focused-attention manifestation now widespread in coaching culture.
  • Urban shamanism: Adapted shamanic and Huna technique for everyday modern life and self-help.
  • Aloha as method: Centered love and positive intention as practical operative forces.

Influenced by: Max Freedom Long’s Huna; a claimed Hawaiian kahuna adoption lineage; shamanism.

  • Influenced: modern Huna shamanism; energy-and-intention self-help practitioners.
.