Affirmation · “The Subconscious Says Yes”
Brand's Words of Power
Choose the short sequence of sacred-sounding words that matches one specific aim, speak (vibrate) them aloud while holding that aim lightly in mind, then return to ordinary life.
Words of Power: Pick one specific aim, use the exact short word-sequence given for it, settle yourself, then speak the words aloud, steadily and felt — pronunciation needn’t be perfect — while holding the aim lightly in mind. Close cleanly and return to ordinary life and effort. The doable core is vocal toning + focused intention; it does not replace real-world action or professional help.
What it is
Words of Power is Damon Brand’s stripped-down spoken magick: instead of designing sigils or running long ceremonies, you say a short, fixed sequence of sacred-sounding words matched to a specific aim.
Brand frames the words as ordered “calls” drawn from angelic and grimoire sources, arranged so a few syllables stand in for a whole hierarchy — but the practice the reader does is simply vocalising a small set of given words, aloud, with a single clear intention held in mind. It is deliberately the easiest possible form: there is nothing to memorise long-term, no altered state to force, and (Brand stresses) pronunciation doesn’t have to be perfect — you say the words “as though it’s English.” This makes it, functionally, a vocal-toning + focused-intention practice with an angelic frame.
The Method
A faithful description (short paraphrase; the actual word-sequences are Brand’s and are not reproduced):
- Name one specific aim. Pick a single, concrete result you want — Brand’s books index aims (protection, confidence, a particular kind of help) to specific word-sets, so you start by choosing the aim, not improvising words.
- Look up the matching sequence. Use the exact short sequence the book gives for that aim. You don’t compose your own; the ordering is the method.
- Settle yourself first. Brand usually opens with a brief centring/“opening” so you begin calm rather than agitated.
- Speak — “vibrate” — the words aloud. Sound each word clearly and steadily, feeling it rather than analysing it. Brand explicitly relieves the reader of pronunciation anxiety: speak it the way English comes naturally to you.
- Hold the aim lightly while you sound them. Keep the result in mind as the words go out — present and wanted, but without clenching.
- Close and let go. Finish the short sequence, end cleanly, and return to ordinary life and ordinary effort. Depending on the working, you either do it once for that aim or repeat it over a few days. (Sourcing note: attributed paraphrase of the general procedure; specific words, orderings and aim-to-words mappings are Brand’s intellectual property and are not given here.)
Source & Lineage
Damon Brand, a founding member of The Gallery of Magick, published Words of Power (2015) and a series of follow-ups (The Greater Words of Power, Mystical Words of Power).
The lineage runs back through divine-name and “vibration” practices in Western ceremonial and Kabbalistic magick — speaking holy names as an operative act — which Brand simplifies to the point of needing no training.
The Traditions' versions
The deep move — vocalise resonant sacred sound while holding one intention — is near-universal. What is distinctly Brand’s is the extreme accessibility: pre-set word sequences mapped to specific aims, perfect pronunciation explicitly waived, no forced altered state. - Mantra / chanting (Nichiren, dhikr, divine names) — repeated sacred sound to focus and shift state.,
- Coué-style autosuggestion — a clear formula affirmed in a receptive state; here the “formula” is sound rather than a sentence.
- Incantation / spoken-word state-shift — words used to raise a state, not just to assert content.
- Spare/chaos sigils — silent symbolic encoding rather than spoken sound; Brand’s version is the audible sibling.
Common refinements
Fretting over pronunciation. Brand removes this on purpose — anxious perfectionism breaks the focus that actually does the work. Speak naturally.
- Muttering it as a throwaway. A distracted, half-voiced run gives little; the steady, felt vocalisation is the active ingredient.
- Compound or vague aims. One clear result per working focuses far better than a wish-list.
- Expecting the words to act alone. Sound sets direction and state; you still take the real-world steps toward the aim.
- Endless repetition from anxiety. Re-sounding it compulsively to “check” reinstates grasping; do the working, then let it rest (see the open-handed release).